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Thought Leadership

A place to keep up-to-date with the latest marketing trends

Customer Experience, Lead Nurture
There’s no denying that the Australian property market has corrected itself in some states.  In Victoria, developers have enjoyed years of good times, with blocks virtually selling themselves, apartment sales overseas in abundance and large profits banked. Today, we have to work harder to achieve sales success. So, when the going gets tough, why has it become common practice to cut back on marketing spend when you should be reviewing and refining your marketing efforts, and spending just as much or even more on effective and engaging strategies? Here are
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