About Abigail Jones

A bona fide property marketing queenpin who embraces challenges and new opportunities. Loves a good quiz. Go the Hawks. With a wealth of knowledge and experience in the property industry having worked for some of Australia's biggest developers and property organisations, our Director, Judi, guides and inspires the success of our brand.By combining her extensive property knowledge and passion with her innovative and strategic thinking, Judi always knows how to achieve the best outcomes for clients.

Strategic Planning Sessions and How They Benefit Your Team

Wednesday 27th June saw the Property Republic Team map out and plan the future of our brand in an intensive planning session. With butcher’s paper, post-its, notepads and thinking caps at the ready, we spent the entire day establishing the foundations on which we want the Property Republic brand to grow. We additionally equipped ourselves [...]

By |2018-12-13T13:37:06+11:0029th June, 2018|Strategy|

Our Top Takeaways from Adobe’s Digital Trends Report 2018 – Part Three

Property Republic’s Key Takeaway: educating and upskilling your workforce on industry advances and digital aptitude engenders business success. For our third and final instalment of our top takeaways from Adobe and Econsultancy’s Digital Intelligence Briefing: 2018 Digital Trends report, we discuss the undeniable value of the educational and digital training for companies’ employees. “Top-performing organisations [...]

By |2018-07-05T11:06:36+11:0019th June, 2018|General Marketing|

Content Strategy vs. Social Media Strategy

There always seems to be a great deal of confusion when a discussion about social media strategy and content strategy arises.  Many in the property industry believe the two concepts are either interchangeable or identical, but it’s not true.  Content marketing and social media marketing are two separate avenues, albeit with a fair amount of [...]

By |2018-07-05T11:08:34+11:0013th June, 2018|Content Marketing, Social Media, Strategy|

Tech Talk: 4 Apps to Diversify Your Content

Internationally acclaimed keynote speaker Andrew Davis wisely said that “content builds relationships. Relationships are built on trust. Trust drives revenue.” Following on from his insightful words, marketers must ensure their content is engaging, relevant and meaningful in order to continue to build relationships with customers, and hence drive revenue. A brand’s content must have a [...]

By |2018-07-05T11:11:11+11:0011th June, 2018|Content Marketing|

The Impact of Voice Search on SEO and Content

Just when we thought we were on top of our content marketing game, a new spanner – or should we say search? – has been thrown into the SEO works. If Christmas 2017 didn’t bring with it the realisation of voice search’s increased popularity with Echo Dot proving Amazon’s best seller, then this article and [...]

By |2018-07-05T11:12:35+11:007th June, 2018|Content Marketing, SEO|

Our Top Takeaways from Adobe’s Digital Trends Report 2018 – Part Two

For the second installment of our Digital Intelligence Briefing: 2018 Digital Trends report takeaways, we discuss the findings that a dual focus on content and data enhances the customer journey. Property Republic’s Key Takeaway: combining data insights with effective content to facilitate well-designed user journeys enriches customer experience. According to the report: “The top strategic [...]

By |2018-07-05T11:14:09+11:004th June, 2018|Content Marketing, Customer Experience|

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