About Abigail Jones

A bona fide property marketing queenpin who embraces challenges and new opportunities. Loves a good quiz. Go the Hawks. With a wealth of knowledge and experience in the property industry having worked for some of Australia's biggest developers and property organisations, our Director, Judi, guides and inspires the success of our brand.By combining her extensive property knowledge and passion with her innovative and strategic thinking, Judi always knows how to achieve the best outcomes for clients.

Crafting the Perfect Message for your SMS Marketing Strategy

So, you want to get started on an effective and engaging SMS marketing strategy that really drives conversions for your property business. You’re aware of the many benefits of SMS marketing, you’ve planned out your strategy with your project marketing team and you’re ready to start crafting your perfect message. You’ve come to the right [...]

By |2019-11-20T11:14:05+11:0020th November, 2019|Uncategorized|

6 Ways to Implement SMS Marketing in Property

The Property Republic team do a lot of mystery shopping for clients. Part of our mystery shopping efforts involves joining developers’ and builders’ SMS databases to receive promotional and advertising materials. It may not come as a surprise to know that during our mystery shopping process, we receive a range of messages that are highly [...]

By |2019-11-20T11:13:23+11:0020th November, 2019|Content Marketing, Strategy|

7 Benefits of SMS Marketing

SMS (short message service) marketing is an initiative that uses text messages to send promotional, advertising and educational materials to consumers. The strategy is purely permission based, which means customers must opt-in to receiving texts – making your audience highly engaged. If we think about the average person’s dependence on their smart phone on a [...]

By |2019-11-20T11:12:48+11:0020th November, 2019|Strategy|

4 Questions You Need to Answer Before Starting a Video Strategy

So, you’ve decided to embark on the journey towards capturing, producing and posting great video content for your property business. But, before you whip out the video camera to start filming, there are some important questions to need to ask yourself and your team: What video quality is right for your brand? It’s important that [...]

By |2019-11-18T16:38:54+11:0020th November, 2019|Content Marketing, Strategy|

4 Cost-Effective Ways to Dominate Digital Marketing

With digital platforms being the most popular way for individuals to consume information and content, it’s imperative that your digital presence is consistent, accurate and attractive. Here are some simple and cost-effective initiatives to be on top of your digital game: Review the ROI of your digital listings In some instances, advertising on platforms such [...]

By |2019-11-18T16:26:43+11:0018th November, 2019|Lead Generation, Social Media|

How to manage bad reviews in 5 steps

With more and more people taking to the web to not only research developers, estates and builders, but to vent their frustrations when their experience with them does not meet expectations, it’s important that all property businesses learn how to handle and prevent negative reviews. After all, it can be what stands between you and [...]

By |2019-10-24T12:17:42+11:0030th October, 2019|Customer Experience|

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