About Judi Carr

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So far Judi Carr has created 85 blog entries.

Why Property Marketers Need to Take Control of the Customer Experience

My car recently had a run in with a wall, despite having a 360-degree camera and warning sounds. The insurance company experience was average, but the repair and replacement service was outstanding. Not only was the replacement car delivered to me at a time and place of my convenience, the repair was done within the [...]

By |2019-02-11T08:10:35+10:0011th February, 2019|Customer Experience|

PRX Magazine: The Annual Report 2018

We’re so excited to announce the release of the first edition of our PRX Magazine. Inside you’ll find a reflection of our performance throughout 2018, insights to our success and a forecast of what we’re looking forward to in 2019 for the property marketing industry. Download your very own copy here.    

By |2019-02-07T14:31:27+10:007th February, 2019|Content Marketing, Customer Experience, General Marketing, Strategy|

7 Tips to Generate Sales When Your Marketing Budget Gets Slashed

There’s no denying that the Australian property market has corrected itself in some states.  In Victoria, developers have enjoyed years of good times, with blocks virtually selling themselves, apartment sales overseas in abundance and large profits banked. Today, we have to work harder to achieve sales success. So, when the going gets tough, why has [...]

By |2019-02-06T08:59:50+10:006th February, 2019|General Marketing|

Mastering the Art of the Critique

It’s every Marketing Manager’s nightmare. The presentation of creative that results in subjective comments like, “I don’t like that blue colour”. In a positive and supportive work culture, people feel comfortable presenting new ideas and concepts early, knowing that they will evolve substantially. For example, as a Marketing Manager it’s your job to brief a [...]

By |2019-01-17T15:20:05+10:0017th January, 2019|General Marketing|

What are our responsibilities to the communities we create?

I was recently speaking with the Mayor of a growth area municipality about the variety of new land estates and the challenges that come with creating these communities.  He praised the initiatives being demonstrated by a very select few developers while expressing concern over others who put profit before people. There are many studies that [...]

By |2019-01-11T13:25:32+10:0011th January, 2019|Customer Experience, General Marketing, Strategy|

Quick Guide to SEO

SEO has become the ultimate buzz-term for marketers looking to grow website traffic. So, why do you need to harness Search Engine Optimisation?  Search engines like Google, Bing and Yahoo generate thousands of web pages and other forms of content from each query, ranked in relevance. In Google alone, there are over 40,000 search queries processed every second. That means, there are approximately 3.5 [...]

By |2019-01-09T09:00:19+10:0019th December, 2018|SEO|

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