Adobe and Econsultancy’s Digital Trends Report 2019 is out, and we’re intrigued – but not surprised – by the findings! Among others, the report’s main findings indicate a strong correlation between company success and the delivery of a first-class, personalised customer experience. Take a look at some of the latest digital trends for 2019 and [...]
In our increasingly digital world, many new doors have been opened for marketers. And while we can now measure everything we do online to get a better understanding of ROI, this is often easier said than done. Facebook is a very powerful advertising platform, but its ever-expanding range of features can make even the best [...]
As property marketers, our marketing objectives can often be overlooked by the need to sell. It’s important that we continue to educate our teams that leading the customer to a sale isn’t the end result – it’s just the beginning. Keeping your current and prospective customers engaged, informed and entertained by your content is just [...]
You’ve created an email with compelling copy and a punchy subject line, but it’s not performing well. That’s despite the 2019 statistics from HubSpot saying that 99% of consumers check their email everyday and 59% of respondents claim that marketing emails influence their purchase decisions. Here are some possible reasons why your emails aren’t converting: [...]
When most people think of social media platforms, Facebook, Instagram, Twitter and even LinkedIn spring to mind. One social network that keeps chugging away quietly in the background is Pinterest – the ‘under-rated’ marketing tool. While it might not have the same number of users as other, more popular platforms, there are some great reasons [...]
From blogs and articles to podcasts and courses, there’s a plethora of resources available to property marketers looking to enhance their strategies or learn a new skill. While digital resources are highly convenient, at Property Republic, we love good, old-fashioned paper books! To help you fill up your arsenal with great reads, here are three [...]
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