Project Description

Leading the way in social content

Our relationship with Lendlease Victoria and South Australia commenced in July 2016, and together we have grown the profiles of Harpley, Atherstone, Aurora and Blakes Crossing. In August 2018, the teams at Yarrabilba and Springfield Rise in Queensland sought us out to assist with lead and traffic generation strategies. The implementation of educational, engaging and relevant content has seen the projects collectively achieve a Facebook community of over 50,000.

Property Republic provides a wide range of services to the Lendlease Communities team. These include Facebook account management, various marketing initiatives such as Facebook campaigns, surveys, content assets, infographics, the production of videos, video re-purpose strategy, activations and more.

Key outcomes:

  • Over 1 million people have clicked a link, played a video, liked, commented or shared a post
  • Over 6,467 leads generated
  • Over 61 interviews conducted with stakeholders
  • Over 17.6 million users have viewed posts