Do you contribute to your customer’s pain?

Are you guilty of any of the following? Continuously posting FOR SALE or DISCOUNT shouty messages on your social media Sending an EDM with a subject line that screams HURRY DON’T MISS OUT Marketing selling messages, not educational information. Don’t worry, you’re not alone. Now consider your customer and what causes them frustration, or what [...]

By |2019-12-17T15:16:31+11:0017th December, 2019|Customer Experience|

Marketers: The World Needs Your Leadership

Larry Fink, Founder, Chairman and Chief Executive Officer of BlackRock, Inc, the world's largest asset manager, has published his latest letter to CEO’s. This year’s theme is “Purpose and Profit”, which can be easily translated to the property industry. Mr Fink says that “As we enter 2019, commitment to a long-term approach is more important [...]

By |2019-02-28T14:06:35+11:004th March, 2019|General Marketing|

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